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Posts Tagged ‘Business Communication’

Batik handicraft products have the potential to become souvenirs for foreign tourists and the country that are visited tourist destination in Indonesia. This was disclosed Chairman Widya Cultural Foundation of Yogyakarta, Widi Utaminingsih, in Yogyakarta.

“Moreover, batik has been established as Indonesia’s cultural heritage by the UN agency for education affairs, Science and Culture (UNESCO) since a year ago,” she said.

According Widi, batik confirmation by UNESCO is a world recognition evidence that the Indonesian nation’s cultural wealth of high value.

“Recognition of Indonesian batik world will enhance the image and Indonesian batik. The existence of batik as an ancestral heritage of Indonesia can be preserved well because there is incentive to produce quality batik,” she said.

Widi said, if batik into tourist souvenirs, is expected to be high quality products and become a part of Indonesian tourism. “On the other hand the lives of the batik crafters will also be better because the tourism sector has become the foundation of life of some communities in Indonesia,” she said.

Further, said Widi, the crafters of batik in Indonesia will increase its welfare if batik become souvenirs tourists visiting the various tourist attractions, especially the region has a center of batik production.

He added, batik considerable potential because in every region has its own style and variety of batik. For example, in the Special Region of Yogyakarta (DIY) recorded hundreds of shades or varieties batik. Even more good product innovations such as wooden masks craft of batik.

“So tourists are expected to have more choice when buying batik while visiting a tourist attraction,” she said.

Humans are social society that are always interacting with others. Therefore, communication is one of the most important thing in human civilization. The main purpose of communication is to send a message through the media selected to be understood by the recipient of the message.

In business competition, or jobs that today’s increasingly stringent, effective communication becomes a necessity. Many ideas embodied creative ideas that failed because it was not delivered properly. An important job or large project was not solved completely only because of the communication barrier between the personnel involved.

The world’s management teacher, Peter F. Drucker said: “We Communicate how the massage sometime is more Important than the message Itself.” In some situations, it is often the way we communicate becomes more important than the content of the message we communicate.

One communications expert, Mary Munter, suggests that there is a customized four methods of communication with listeners (audience), the contents of the message (content), and the effect (impact). The four methods are:

1. Tell: In this method, the content is communicated only one direction, so that the involvement of a very small audience, and the resulting impact is not too large.

2. Sell: In this method, the sender of the messages is to use persuasive ways to communicate the way of content (the message) to the audience. Existing audience participation in the interaction, resulting in greater impact.

3. Joint: In this method, a parallel collaboration has occurred between the sender of the message with the audience, and there was synergy between them so as to produce a big enough impact.

4. Consult: In this method, the audience is more active than the sender of a message that is more act as a facilitator. This method is more effective in inspiring the audience. To become a good leader, demanded to have communication skills in this method.